The challenge
The client came to us with a clear goal — memberships, exclusive content and community for creators. The hard part was rights, regions and paywalls.
Our approach
We started with a short discovery sprint to map the users, the data and the constraints, then moved into weekly cycles with working software in a shared workspace. Prototyping, Development, Support and Product Research ran as one team, so research fed design and design fed engineering without handoffs.
The platform was built on Payments, Video and Mobile, with automated tests and monitoring from the first release.
The result
8k creators. The product launched in 14 weeks and we stayed on for the releases that followed — fixing what users tripped over and doubling down on what they loved.