The challenge
The client came to us with a clear goal — editorial workflow, scheduling and publishing for a newsroom. The hard part was keeping people watching, reading and coming back.
Our approach
We started with a short discovery sprint to map the users, the data and the constraints, then moved into weekly cycles with working software in a shared workspace. Prototyping, Development, Support and Delivery ran as one team, so research fed design and design fed engineering without handoffs.
The platform was built on Web, Workflow and Search, with automated tests and monitoring from the first release.
The result
300 articles/day. The product launched in 21 weeks and we stayed on for the releases that followed — fixing what users tripped over and doubling down on what they loved.
