The challenge
The client came to us with a clear goal — direct booking engine with dynamic rates and upsells. The hard part was traffic spikes on peak dates.
Our approach
We started with a short discovery sprint to map the users, the data and the constraints, then moved into weekly cycles with working software in a shared workspace. Development, Delivery and Product Research ran as one team, so research fed design and design fed engineering without handoffs.
The platform was built on Booking, Payments and Rates, with automated tests and monitoring from the first release.
The result
+41% direct bookings. The product launched in 17 weeks and we stayed on for the releases that followed — fixing what users tripped over and doubling down on what they loved.